Part One: Consistency Creates Connection
Build a weekly newsletter rhythm that keeps your matchmaking agency visible, trusted, and connected.
About this lesson
Consistent communication keeps your matchmaking agency visible long before someone is ready to hire you.
In this training, you will create a sustainable weekly newsletter rhythm and learn how to rotate four essential types of messaging: Teach, Connect, Prove, and Invite.
You will also learn when one weekly email is enough, when additional promotional emails are appropriate, and how to stay connected without overwhelming your audience—or yourself.
Use the companion workbook to choose your weekly send day and map your next four weeks of communication.